STF DIAMONDS

315+ Five-Star Google Reviews

South LA's #1 Rated Jewelry Store

STF Diamonds · Inside Slauson Super Mall · Trusted since 1991

STF Diamonds

The Collection

STF DIAMONDS - LA JEWELRY DISTRICT

Real Solid Gold. Never Plated.

Stamped, weighed and verified at our counter - family-owned on Slauson for 30+ years.

Shop Solid Gold
MEN'S JEWELRY

Built for Men. Cast in Gold.

Nugget rings, franco chains and Cuban ID bracelets in real 10K & 14K gold.

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NEW WHITE-GOLD CLEAN LOOK

Earrings & Hoops

Studs, huggies and statement hoops - all real solid gold.

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FIRST ORDER

15% Off Your First Order

Create an account and use code WELCOME15 at checkout.

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Solid gold. Nothing plated.

Chains that hold their weight

Shop Chains

Natural & lab-grown

Every stone, hand-picked on Slauson

See the Diamonds
Begin With the Ring
Engagement

Begin With the Ring

Solid gold and hand-set diamonds from our Los Angeles showroom. Bring us the idea — we build the ring that carries it.

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Your Name, in Solid Gold
Nameplates

Your Name, in Solid Gold

Custom nameplates cut and polished in the LA Jewelry District — script, block, or something only you would wear. Real 10K and 14K gold, never plated.

Design Your Nameplate
From Sketch to Solid Gold
Custom & Repairs

From Sketch to Solid Gold

Our jewelers design, cast, and repair in-house. A one-of-one pendant or a chain that needs new life — it is handled by the same hands.

Start a Custom Project
Visit Our Los Angeles Showroom
The Showroom

Visit Our Los Angeles Showroom

Family-owned — carrying the Susan Tiffany legacy, 30+ years in LA gold

Slauson Super Mall · 1600 W Slauson Ave, Los Angeles, CA

Mon – Sat: 10:00am – 7:00pm Sun: 9:00am – 7:00pm

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Made for you

Your name. Poured in gold.

Build Yours

Looking for something specific?

A real jeweler answers during showroom hours — sizing, sourcing, custom work, honest advice. Text Us 323-565-3434

Welcome Offer

15% Off Your First Order

Sign up and get 15% off your first order — plus first look at new drops and custom work from the bench.

One code per customer. No noise — unsubscribe any time.