315+ Five-Star Google Reviews
South LA's #1 Rated Jewelry Store
STF Diamonds · Inside Slauson Super Mall · Trusted since 1991
The Collection
- $2,690.00
14K Solid Gold Braided 2mm Franco Chain 1626"
From$1,008.0010K Solid Yellow Gold Miner's Find Nugget Ring
$295.00 $220.00
Jewelry

Begin With the Ring
Solid gold and hand-set diamonds from our Los Angeles showroom. Bring us the idea — we build the ring that carries it.
Shop Engagement
Your Name, in Solid Gold
Custom nameplates cut and polished in the LA Jewelry District — script, block, or something only you would wear. Real 10K and 14K gold, never plated.
Design Your Nameplate
From Sketch to Solid Gold
Our jewelers design, cast, and repair in-house. A one-of-one pendant or a chain that needs new life — it is handled by the same hands.
Start a Custom ProjectServices
Concierge
A real jeweler on the other end. Text or call for sizing, sourcing, and honest advice.
Care & Repair
Cleaning, repairs, and restorations handled in-house by our bench jewelers.
Custom
Design a one-of-one piece with us — from sketch to casting to final polish.
Financing
Split your purchase into simple installments at checkout. Quick approval, no surprises.
Nameplates
Your name in solid gold — script or block letters, cut and polished in Los Angeles.
Looking for something specific?
A real jeweler answers during showroom hours — sizing, sourcing, custom work, honest advice. Text Us 323-565-3434











